This video will ruffle some feathers... but we think it's worth it.

If you've ever thought about coaching... but didn't want to become one of "those people"... this might be for you.

Here's what you'll discover in the video:

  • The real reason business owners are burned out on gurus, courses, and agencies... and what they're begging for instead

  • How a pressure washing guy, a tree service owner, and a donut shop are using the same 4-part system to add $200K-$900K in profit... without spending a dime on ads

  • What a FRAP Chapter is and why launching one in your local area could net you over $100K/year in 5-6 hours per month... while growing YOUR core business at the same time

  • The "decentralized coaching" model that's about to disrupt the entire guru industry (and why NOW is the time to get positioned)

  • Why being "5-mile famous" is more valuable than being Internet famous... and easier to monetize

  • What we're looking for in Chapter Leaders... and how to know if this opportunity is right for you

Not sure if FRAP actually works?

Watch this...

Real Results from real Business Owners Using FRAP™

"We implemented two FRAP strategies from Profit Academy that will generate us $168k this year... Now that's real money and that's real fast. What I'm able to do with the profit that we're producing is I have rented my family an apartment in Italy for the whole month of July this summer... It's life changing money."

Mitchell Jeter

"If someone offered me fifty thousand cash to delete everything, no way. I made that back with the first two exercises... cash back in my pocket within the first two weeks. This is where we're gonna build our dream home. Thanks for Josh for helping us make that come true".

Tammy Holmes

"Our revenue for the month of April... went from last year, we did $68,110... to this year, $118,596. Most everything we did to make this happen cost us nothing."

David Hamel

"When I signed up for the Profit Academy, I had a very superficial understanding of FRAP... After I went through the program, I knew it like the back of my hand... right now, I'm in Disney with the profits we made from Profit Academy. It was game changing."

Scott Foley

Frequently Asked Questions

What is FRAP Certification?

FRAP Certification is your complete training on how to understand, implement, and TEACH the four profit levers.

It's broken into three parts:

Part 1: You learn FRAP by going through Profit Academy yourself... and implementing it in YOUR OWN business first.

Part 2: We teach you how to facilitate FRAP for others. You'll get meeting templates, scripts, and step-by-step guidance on how to fill and run your Chapter.

Part 3: You take a simple exam to prove you know the material.

Pass that... and you're officially certified.

Which means you're ready to launch your local FRAP Chapter and start helping business owners in your community.

Is this legit?

Yeah, it's legit.

FRAP (Frequency, Referrals, Average Ticket, Pricing) is a proven 4-lever framework that private equity firms use to unlock hidden profit in businesses.

Josh has been teaching and implementing this for years with over 1,000 business owners, creating many multi-millionaires in the process.

Now we're giving YOU the chance to bring it to your local market... and get paid to do it.

Do I need to be a business coach or have coaching experience?

Nope. You don't need to be a guru or have some fancy resume.

You just need to care about helping local business owners... and be willing to follow the process.

We give you the framework, the scripts, the meeting templates... everything you need to facilitate a chapter.

You're not creating anything from scratch. You're just guiding people through a proven system.

And honestly the business owners in your Chapter are going to teach EACH OTHER just as much as you teach them.

That's the power of a mastermind.

What if I've never done anything like this before?

Even better.

Most of our best Chapter Leaders are just business owners who implemented FRAP in THEIR OWN business first...

Saw how powerful it was...

And decided they wanted to share it with others in their community.

If you can follow instructions and show up for people... you can do this.

Is this a tax write off?

Yes! Section 179 of the IRS tax code allows businesses to deduct the full purchase price of qualifying tools, equipment and software purchased or financed during that tax year. Profit Academy qualifies as a business development investment.

How much time does this actually take?

Once your Chapter is up and running it will take about 3-4 hours per month.

You're facilitating meetings with your group twice a month (usually 60-90 minutes each).

Then maybe a little follow-up and support. That's it.

This isn't a full-time job. It's designed to fit INTO your existing life without crashing your core business (in fact, it will help you GROW your core business dramatically faster).

What if no one joins my Chapter?

We're not just certifying you and sending you into the wild. We help you FILL your group.

You get step-by-step guidance, conversation scripts, and even a done-for-you funnel to help bring in 5-12+ local business owners.

Plus... your account rep is gonna walk you through the entire launch process. You're not doing this alone.

And there are PLENTY of business owners in your community who need help.

They're overwhelmed. They're tired of false promises from Internet gurus.

When you show up with a proven framework, a supportive community, and a clear path to more profit... If they are someone who wants to grow, they're going to say YES.

How much can I realistically make doing this?

That depends on how many members you have in your Chapter. Most Chapter Leaders charge around $197/month per member.

So if you have 8 members... that's about $1,576/month in recurring income.

12 members is $2,364/month.

Plus, you're implementing FRAP in YOUR OWN business... which can unlock thousands more in hidden profit. (We've seen people add $30K, $50K, even $100K+ just from applying FRAP themselves.)

And there are other income opportunities too... like private coaching at higher ticket prices if you want to scale.

But we're not promising you'll make six figures right out the gate or anything crazy like that.

This is a legitimate way to create meaningful side income while helping your local business community.

Who is Joshua Latimer and why should I trust him?

Josh built and sold 4 successful businesses, including a window cleaning company that grew to $186,000/month in a small Michigan town before being acquired by private equity.

But what's more important is what he discovered after the sale... the F.R.A.P™ Formula that private equity firms use to rapidly increase profits. Over the last 15 years, he's helped over 1,000 small business owners implement these same strategies, with many becoming multi-millionaires.

His recent implementation group of 35 business owners discovered an average of $13,253 in additional monthly take-home profit using these exact methods.

What happens after I apply?

You'll book a call with Leslie from our team.

She's gonna walk you through the program, answer your questions, and make sure this is actually a good fit.

If it is... we'll get you enrolled, certified, and on your way to launching your Chapter.

If it's NOT a fit... no hard feelings. We'll tell you.

We're not trying to force anyone into this. We just want good-hearted people who care about helping others.

What if I have more questions?

That's what the call with Leslie is for. She'll answer everything.

Just click the button below to apply, and book your time on the next page.

Once you submit the form on the next page, the following will happen:
1. You'll be redirected to the thank you page where you will have the opportunity to schedule your onboarding call with a WarPlan A.I. Ambassador.  2. You will receive an email with your next steps, as well as access to other resources to help you succeed.

No. WarPlan A.I. is meant to work in conjunction with your existing CRM, not replace it.

There are NO long term contracts or commitments. You can use WarPlan A.I. month to month, and cancel at any time you'd like!

Yes! We have a support team standing by to answer any questions you may have.  

WarPlan A.I. is designed specifically for local business owners. We've worked with pressure washers, window cleaners, restaurants, cleaning services, landscape lighters, and dozens of other industries.

The software takes less than an hour to set up with your WarPlan A.I. Ambassador helping you every step of the way. From there, it takes no time at all. You will receive a weekly email telling you exactly what you need to do that week to close the gap in your business, which is where you will spend your time.

All you need to use Warplan A.I. is a computer and an internet connection. No tech skills needed.

$1,000/month or $10,000 for an annual subscription (2 months free + no monthly payments!) The software is designed to help you get a massive boost in your profits, so if you take action, WarPlan A.I. shouldn't cost you anything

WarPlan A.I. was designed by Joshua Latimer, who has built and exited 4 businesses, and coached over 1,000 small business owners to dramatically increase their profits and erase overwhelm. This software automates the processes he's used to coach his clients, so you know exactly what to do each week to maximize your profits, without needing to think about it or use any complicated tech.

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